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ORS™ Olive Oil Delivers the Power of More!

Namaste Laboratories, makers of ORS™ hair care, is tipping off the new year with a new look for its iconic ORS™ Olive Oil! The brand, which creates hair care and styling products for all hair types and textures, introduces a “Fresh New Look” to its packaging and a formula update to some of its most popular products.

Known for its wide range of healthy hair styling and maintenance solutions, ORS™ Olive Oil products feature Nourishing Olive Oil and are now infused with a range of nutrient-rich, Power-Packed Oils such as Sweet Almond Oil for strengthening and Coconut Oil for restorative shine.

The refresh comes at a time when ORS™ aims to push its continued commitment to excellence and innovation by offering updates that further enhance the consumer experience. “We’re continually engaging with our consumers to make sure we’re meeting their needs, and they’ve told us that they’re ready for more from their trusted Olive Oil products. This insight was the starting point for our refresh, which we’re excited to bring to life. We enhanced our products with additional ingredients that provide more moisture, more strength and more shine and we’ve updated our packaging,” says Nicole Ray Robinson, Category Marketing Head at Namaste Laboratories.

Among the first ORS™ Olive Oil products available in the new look are Edge Control™ and Nourishing Sheen Spray™.

ORS™ Olive Oil Edge Control™ Hair Gel (2.25 oz. net wt., SRP $5.49), one of the brand’s most prominent products, has been revamped for an overall better styling experience. ORS™ was the first major brand to launch with an edge hair gel and was instrumental in starting this product category. As part of its refresh, ORS™ has refined its Edge Control™ formula, which now combines the power of nourishing Olive Oil with strengthening Sweet Almond Oil to help strengthen, protect and moisturize edges while delivering sleek styling and control. The updated non-flaking, non-whitening formula additionally now provides All-Day, EXTRA HOLD for style that lasts.

  • Now infused with Sweet Almond Oil for Strengthening
  • Delivers All-Day, EXTRA HOLD for all hair textures & styles
  • Helps strengthen and protect edges, while moisturizing and enhancing shine
  • Long-lasting, non-flaking, non-whitening, no build-up and non-greasy
  • Formulated without parabens, alcohol, mineral oil, sulfates and silicones







Also updated is ORS™ Olive Oil Nourishing Sheen Spray™ (11.7 oz. net wt., SRP $4.99 & 2 oz. net wt., SRP $2.59), which is now infused with restorative Coconut Oil to amplify moisture, nourishment and shine. The new and improved sheen spray delivers long-lasting, brilliant shine and helps revitalize dry, thirsty hair. The nutrient-rich, lightweight formula is also accompanied by a new fragrance and no-clog sprayer for a better overall application. This fan-favorite is perfect for women and men, alike!

  • Now infused with Coconut Oil for Restorative Shine
  • Delivers radiant shine without weighing hair down
  • Hydrates to help restore hair’s natural moisture balance
  • Lightweight, long-lasting formula perfect for all hair types & styles
  • Free of fluorocarbons and drying alcohols, won’t fog or bead




The new and improved ORS™ Olive Oil Edge Control™ Hair Gel and ORS™ Olive Oil Nourishing Sheen Spray™ are available at select retailers across the country including Walmart, Walgreens, Target, CVS, Rite Aid, Sally Beauty, Dollar General, Family Dollar, as well as at fine beauty supply stores and

About the Author

New York Trend is a weekly news publication that focuses on issues and lifestyles of the African & Caribbean American communities throughout the New York metropolitan area and Nassau and Suffolk Counties of Long Island. It is a respected and well recognized news publication that has been in existence since 1989. Owner, Publisher and Executive Director, Dr. Teresa Taylor Williams has been at the helm of this award-winning publication since its inception. New York Trend continues to be the only black woman-owned, metropolitan newspaper in New York and Long island. New York Trend is the largest black-owned newspaper throughout Nassau and Suffolk counties.

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