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Entrepreneur is on Overnight Success of Celebrity Favorite Hot Spot

Creating a burger revolution that’s loved by stars including Snoop Dogg, Taraji P. Henson, Will Smith and Tiffany Haddish (just to name a few) and making national headlines in ForbesEssence & more, we would love to introduce you to entrepreneur Pinky Cole, who is single handedly changing the way people think about fast food with her innovative brand – Slutty Vegan, which rose to fame through her hundreds of thousand Instagram followers as a 100% plant-based vegan burger joint that has literally thousands of vegan and non-vegan fans lining up across the country for hours since breaking ground just 3 months ago. With food as provocative as the name entails and menu titles that intrigue (Fussy Hussy, Sloppy Toppy & One Night Stand), this Atlanta based burger shop is on an ongoing national pop up tour that has celebrities, mayors, sport stars and skeptics getting #Sluttified. Soon stopping in Chicago, Philadelphia, Miami, Cleveland, and Detroit, and set to headline the Eat Drink Vegan festival at the Rose Bowl in Los Angeles (with over 10,000 attendees), Slutty Vegan is on track to become the first nationally known 100% plant-based burger destination. 

After a tragic fire in 2014 devastated her first restaurant in NYC, Pinky Cole lost everything – her restaurant, her apartment, her car, and was forced to start from scratch. With a background as a TV producer, an opportunity back in Los Angeles presented itself for the now NAACP Award-Winning BET’s “Fix My Life.” Saving up money earned from the show, Pinky used her savings to step back into the restaurant scene. Creating vegan recipes in her home, she knew she’d struck gold again with her burger recipe. Always pushing ahead with bold ideas and unparalleled confidence, Slutty Vegan started out in commercial kitchens, renting a space to share her new recipes. The first week – only 4 customers showed. By the second, there were 150 people waiting outside and the numbers grew so quickly she was forced out of the commercial kitchen and onto a food truck, popping up into different sectors of Atlanta each day. Within four months, she was signing a lease at their brick and mortar – January 13th 2019 – over 1200 customers showed up on the first day and waited upwards of 8 hours to taste her culinary creations. 

Beginning her professional career as a TV production assistant, Pinky quickly rose to producer at the age of 21, and this background would inform her ability to create and excel quickly and an entrepreneur . Slutty Vegan is provocative enough to get attention of the masses, but it’s the taste, quality, and Pinky’s incredible attitude and relatable climb to the top that keeps communities nationwide and celebrities including Colin Kaepernick, Will Packer, Tyler Perry, Martin Lawrence, B.O.B, Missy Elliott, Issa Rae, Usher, and dozens more lining up to take a bite. When Pinky isn’t running her culinary empire, bottling her now nationally craved sauces, or touring nationally on the road for the next pop up stop (which she holds exclusively in minority owned businesses), she spends her time giving back to her community, holding business workshops and donating computers to schools in need.

About the Author

New York Trend is a weekly news publication that focuses on issues and lifestyles of the African & Caribbean American communities throughout the New York metropolitan area and Nassau and Suffolk Counties of Long Island. It is a respected and well recognized news publication that has been in existence since 1989. Owner, Publisher and Executive Director, Dr. Teresa Taylor Williams has been at the helm of this award-winning publication since its inception. New York Trend continues to be the only black woman-owned, metropolitan newspaper in New York and Long island. New York Trend is the largest black-owned newspaper throughout Nassau and Suffolk counties.

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