Hollywood, FL turned into a fashion hotspot as cultural icon Rick Ross unveiled his newest venture, the RR22 Collection, in collaboration with high-end bag label Edition22. The launch, held at the stylish G7 Rooftop inside Dolce by Wyndham Hotel, combined star power, philanthropy, and elevated design, showcasing Ross’ growing footprint in the lifestyle space.
The RR22 Collection is built for versatility and style, offering six unisex bag types: backpacks, duffle bags, sling bags, toiletry bags, crossbody bags, and cardholders. Each piece is made from vegan leather, with embossed RR22 logos, sleek gunmetal hardware, and luxe finishes in signature colorways. Prices, ranging from $80 to $200, reflect Ross’ vision to make stylish, well-constructed bags accessible to his fanbase without compromising quality.
“I wanted to bring a bag for him and her—something chic, durable, and accessible,” Ross explained at the launch, highlighting the balance between luxury and affordability.
The night was more than just fashion—it was about impact. Edition22’s Bag-4-Bag Initiative was at the center of the celebration. For every RR22 bag purchased, the brand donates a backpack to someone in need, blending style with social responsibility. Guests also received a special gift from the collection, making the debut feel both personal and purposeful.
The rooftop launch pulsed with energy as the Hollywood skyline set the backdrop for a high-octane runway reveal, complete with curated cocktails, elevated bites, and a guest list brimming with industry influencers and celebrities. Among those in attendance were jeweler Johnny Dang, rapper Young M.A., model and realtor Jazzma Kendrick, actor and rapper Lil Meech, designer and rapper Made in Phlly, and model Cecila Godfrey. Their presence underscored Ross’ deep ties to music, fashion, and culture.
Ross himself, already a heavyweight in music and entrepreneurship, proved once again that his influence extends far beyond the stage. By merging luxury, accessibility, and philanthropy, the RR22 Collection speaks to his brand of aspirational yet grounded artistry.
As the night closed, it was clear the RR22 launch wasn’t just about bags—it was about making a statement. Rick Ross has added another layer to his empire, bringing a stylish, socially conscious edge to Hollywood, FL, and beyond.