
Our phones have made it easier than ever to document everyday life, but they haven’t necessarily made it easier to preserve those memories. Thousands of photos can sit on a camera roll, while important family stories disappear into text messages or social media feeds.
My Peeps is designed to offer an alternative: a private digital space where families and friends can collect photos, videos, stories, voice recordings and keepsakes without relying on public social media.
The app gives users a place to create collections around the moments that matter most, from a baby’s first year and family traditions to weddings, graduations, vacations and everyday milestones. Instead of an algorithm determining what appears in a feed, users choose who gets access to their memories.
My Peeps is free to download and includes 25 collections. A Premium subscription costs $3.99 per month or $29.99 annually and unlocks unlimited collections as well as collaboration features that allow invited family members and friends to contribute their own photos, stories, videos, voice notes and keepsakes.
The platform also allows users to create multiple families, which can include biological relatives, chosen family or close friends. Invitations can be sent by email or text using a simple invite code, and members can invite additional people to participate.
The result is intended to function like a digital scrapbook and memory box that can grow over time.
Privacy is a central part of the concept. My Peeps says the platform contains no advertisements, does not use an algorithm to determine what users see and does not train artificial intelligence on users’ memories.
The app also offers a Life Story Journal, a $35 one-time purchase that provides an interactive way to document someone’s life. The feature was inspired by founder Andrea’s experience recording her mother’s stories at age 70.
Unlike a traditional journal, the digital format allows users to preserve more than written memories. Guided prompts can encourage people to record personal stories, lessons and experiences, while audio recordings can capture someone’s voice, laughter and manner of speaking.
Users can also add video responses, photographs, handwritten notes, documents and links to meaningful books, schools, places, music and other influences.
Privacy settings allow individuals to decide who can access each memory, whether that means keeping it private, sharing it with one person, a specific family or group of friends, or everyone invited.
In an era when social media increasingly revolves around public sharing and engagement, My Peeps is taking a quieter approach. The goal isn’t to collect likes or followers. It’s to create a lasting digital record of the people, stories and experiences that families don’t want to lose.