Lex Promotions & Marketing Group turned heads and set a new benchmark in political advertising during the 2025 election cycle, delivering a flawless 100 percent win rate for every candidate who partnered with its Mobile Billboard Advertising Trucks. In a media landscape crowded with digital noise and traditional outreach, the company’s strategy-driven, street-level approach proved to be a decisive advantage.
From South Fulton to Stockbridge and across Atlanta, Lex Promotions helped winning candidates transform campaign messaging into moving, citywide experiences. Its fleet of LED Mobile Billboard Trucks carried bold visuals and clear messaging directly into neighborhoods, commercial corridors, and high-traffic areas, reaching voters where television ads, mailers, and social media often fall short.
The roster of victories underscores the impact. Carmalitha Gumbs secured the mayoral seat in South Fulton, Jayden Williams won the mayor’s race in Stockbridge, Andre Dickens claimed reelection as Mayor of Atlanta, and Marci Collier Overstreet captured Atlanta City Council District 11. While each candidate ran a strong, community-focused campaign, their partnership with Lex Promotions amplified visibility and reinforced name recognition at critical moments.
Rather than relying solely on static placements, Lex Promotions emphasized mobility and timing. The moving billboards followed strategic routes designed to maximize exposure during peak commuting hours, community events, and early voting periods. That constant, visible presence helped keep campaign messages top of mind and made candidates feel accessible and active within their communities.
Lex Promotions President and CEO Lex Pierre-Louis describes the strategy as more than advertising. He emphasizes that the company focuses on activating communities by allowing voters to see, experience, and connect with a message in real time as it moves through their city. That approach, he says, helps convert awareness into turnout.
The success of the 2025 election cycle further strengthens Lex Promotions’ reputation as a go-to marketing partner for political candidates, government agencies, and advocacy organizations throughout the Southeast. It also highlights the growing role of experiential and out-of-home advertising in modern political campaigns, particularly as voters become harder to reach through traditional media alone.
Founded in 2004 and headquartered in Miami, Lex Promotions & Marketing Group brings more than two decades of experience across entertainment, corporate, and government sectors. With offices in Miami and Atlanta, the award-winning agency specializes in mobile billboard advertising, lifestyle marketing, brand partnerships, and community engagement. Its work consistently bridges corporate strategy and urban culture, delivering campaigns designed not just to be seen, but remembered.
As the 2025 results demonstrate, when campaign messages are put in motion, they can help drive democracy forward—one city block at a time.